The glow in the dark purple colorway will launch on Oct. 18.
Chris Brown is set to launch his fifth Nami slide this week, and it’s just in time for spooky season.
According to The Auracles, the creative agency created by Brown and fashion entrepreneur John Dean, the latest drop sees the Nami slide available in a “NightCrawler” Purple Glow colorway that’s set to release on Friday.
What makes this release stand out is the glow in the dark effect of the slide, which Dean says was added to the shoes via a special glow effect spray. “I’ve never seen something so cool,” he told FN in an interview.
Dean added that the Nami slide draws inspiration from Parametric architecture, which is a form of design where shapes are based on an algorithmic process rather than direct manipulation.
The slide’s signature wave-like textures give a nod to the meaning of “Nami,” which translates to “wave” in Japanese, the executive noted. While additional design details like the signature wavey imprint on the slide’s footbed, as well as the Nami insignia embossed on the bottom of the shoe, complete the silhouette.
The launch comes over a year after the Grammy Award-winner first launched the Nami slide. The shoe, which debuted in May 2023, marked Brown’s first foray into the shoe industry.
Since the initial launch, Dean has led the way in developing the Nami business. “The Nami slide has evolved tremendously over the last year,” Dean said. “We are one of the largest independent companies in the footwear space, and our launches usually sell out within the first few days of releasing.”
Dean also teased some new silhouettes coming from him and Brown in the near future. “We are expanding the Nami brand with an upcoming boot and slide-on shoe in the very near future,” he added.
The latest glow in the dark Nami slides, which retail for $100, will be available exclusively at TheAuracles.xyz on Oct. 18 at 9 a.m. PST.
